Tips To Get Sitelinks In Google Search Results - Blogger

Sitelinks are some links that are showing below site in search engines. Its not just in Google search results but in Bing, Yahoo and also in Yandex. There is no idea how to get sitelinks, even Google says that sitelinks are automatically generated links to help visitors reach important pages of your site. Also you have no control over which page you want in sitelinks and also there is no code which can do it. You might be thinking that if nothing is known about sitelinks, how am I going to get it for my site ? Well, the answer is simple you will get it as I got them !


What Are Google Search Result Sitelinks:

Above is the sceenshot of sitelinks of my blog. If you search "101helper" oon Google you will see the sitelinks live. These are featured links from my blog and are shown to visitors to help them reach deeper pages or help them to reach the content of interest on a site.

Note that sitelinks never remain the same they change time to time and we have no control over it. Google allowed webmasters to remove certain links from sitelinks but now this feature is gone from webmaster tools so you can't remove URLs from sitelinks even if these are not of visitor's interest.

Though, you can control it indirectly by blocking these pages from index using meta tag or robot.txt.


Why Sitelinks Are Important ?


1. Sitelinks Increase CTR(Click through rate):

If you search a site and it doesn't have sitelinks, you will just click on the main site URL because you have no other option but if you search a site and it has sitelinks, you may like to click on something from the sitelinks which will grab your interest. So it increases your pageviews plus CTR.

If your site doesn't have sitelinks yet then before using tips below go to your webmaster tools and click on search analytics, take a sceenshot and compare it later with your click-through-rate. You will see an increase in CTR and also traffic.


2. Sitelinks Increase Visitors Trust:

Sitelinks makes a site look professional and increases visitors trust in your site which results in more bookmarks and more visiting because they trust your site.


3. Sitelinks Shows Your Rank:

Sitelinks are shown only below these sites which have a good rank. Rank is improved when you have good content, good traffic and your site is more social. So your fans will see that your site has a good rank so it improves your reputation.


4. Sitelinks Shows Featured Content From Your Site:

If you have sitelinks below your site it may show featured links like link to best post of your site or links to certain category where your visitor can read many posts with same label so it is good for your site because visitors can visit these links directly before visiting your main site so it will increase your traffic.


Google Search Sitelinks Mobile And Desktop Site:

As we know that Google is working on mobile sites and improving user experience on mobile because people use smartphones more than computers to visit sites so Google is working more on mobile site rather than desktop. Google has enabled carousel schema for mobile sites and shows many websites(news sites mostly) posts in carousel which shows how importance mobile site experience is.

So if your blog has a separate template for desktop and separate template for mobile then you have to optimize both of them to show sitelinks in mobile and desktop.

Here is a sceenshot of how sitelinks appear in mobile devices.

How To Get Sitelinks In Google Search Results ?

Here are some tips to get sitelinks below your site in search engines.

1. Make Content:

I got sitelinks below my site first time when my posts were above 50 and appeared only when I searched "101helper" on google.com not on google.com.pk or google.co.in so it means that sitelinks may take more posts to appear on country specific Google.


2. Submit Site To Webmaster Tools:

Its the 2nd most important thing to do after making content, every single post you publish should be on Google. How To Add Blogger Sitemap To Google Webmaster Tools

Its best to submit your blog to all search engines i.e bing and yandex also.

3. Markup Your Site Navigation:

Your blog menu or navigation should be markedup with schema, it means alot because after marking up site navigation with schema you are actually telling search engines that certain part of your site is navigation and later the menu items start appearing as sitelinks. How To Markup Site Navigation In Blogger For Seo


4. Customize Your Blog's Robots.txt:

Make sure that the robots.txt you are using is not blocking pages from crawling or not disturbing index status in any way. You can see your blog's robot.txt by visiting http://yourblog.blogspot.com/robots.txt. If you can see that these is no blocking then it good. Many bloggers disallow static pages(contact page, about page and sitemap page etc) in robots text which results in disappearance of these pages in search results. So if you have done this then even if you makeup your menu or navigation and your menu items include sitemap page, contact page etc, you will never see these pages in sitelinks and also it may take some more posts for sitelinks to appear because more content means sitelinks. If you have disallowed pages from appearing then only posts will appear as sitelinks.

Useful Post: How To Use Robots Text For Better Seo In Blogger

5. Be More Social:

Share your posts and blog URLs as many time as you can, join facebook groups, Google groups and other sites where you can get your URLs shared, it will not only bring you some social traffic and followers but also it will improve your sites social impact and improve your search rank.


6. Choose A Unique Short Name For Blog :

By choosing a short and unique name for your blog, your visitors don't only remember your site but also use it in search and when there are more searches, you start getting sitelinks and popularity. Like for example my blog's name is 101Helper, Do your remember it easily ? if you do then you will surely search it on Google and you will see that my blog has sitelinks and I get many visitors daily which use "101Helper" as keyword to reach my blog.


7. Interlink Your Content:

Make a habit to interlink your older content with newer, show useful links of other posts in your new posts. It will increase your pageviews also because interlinking is good for multiplying traffic.

I hope you found this post helpful, if not please let me know by leaving a comment below. Share it if you found it helpful. Thanks for visiting 101Helper.

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How To Markup Site Navigation In Blogger For Seo

There are certain things about seo and blogging that only professional bloggers and webmasters know and are not told to everyone and if told everybody don't understand it. One of these things is marking up site navigation with schema which helps search engines know what is site navigation element and it is helpful to get sitelinks below site in google search results.

Its a little bit complicated to markup site navigation with schema but I will show you step by step and after final step we will verify if we correctly marked up site navigation or not. Popular websites and blogs are using this method to tell Google what is in menu and hence in the sitelinks these menu is shown.

Although it is not guaranteed that you will get sitelinks below your site in search results but it will markup your navigation and whenever you will get sitelinks, your menu items will be included in sitelinks. I am not guaranteeing because according to Google sitelinks are automatically generated links below websites to help visitors reach what they are looking for. It is also unknown what is the criteria for showing specific items in sitelinks but marking up site navigation has impact on it as I experienced !

So lets start marking up site navigation with schema for search engines.

Step 1: Go to your blog theme or layout where your menu code is.

Step 2: Add below line inside your menu's <div> or <nav> or <ul>:

itemscope='itemscope' itemtype='http://schema.org/SiteNavigationElement' role='navigation'

like this:

<nav class='main-nav' itemscope='itemscope' itemtype='http://schema.org/SiteNavigationElement' role='navigation'>

Step 3: Add  itemprop='url'  to your menu's every item "link attribute" like this:

<li><a href='https://101helper.blogspot.com'  itemprop='url' >Home</a></li>

Step 4: Now add  itemprop='name'  to your menu item names, you can't add it directly so use <span> attribute and add  itemprop='name'  as I did for my menu, look it below:

<li><a href='https://101helper.blogspot.com/search/label/Blogger%20menus'  itemprop='url' ><span   itemprop='name'  >Blogger menus</span></a></li>

Step 5: Do it for all your menu items one by one.

Note: If your menu items do not have <li> attribute, it doesn't matter but you need to markup all the <a> and <span> attributes.

Step 6: After you are done go to Google Structured Data Testing Tool.

Step 7: Put your blog URL and  RUN TEST .

Step 8: Look for SiteNavigationElement, if you found it and there is no errors or warnings then its cool and you did it correctly, Congratulations !

Let Google crawl your site and see your site performance after markingup navigation. Follow on Google +101helper or Like on Facebook to get more posts like this.

Thanks for visiting 101Helper.

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Backlinks Violating Google's Guidelines (Autobacklinks Pros & Cons)

My blog reader asked me to write a post about auto backlinks building and its cons and pros so I decided to tell you about auto backlinks building and other backlinks that violate Google's guidelines for webmasters so you can avoid these backlinks generating methods and save your blog from Google penalties.

Before telling you about types of backlinks that violate Google's guidelines, let me tell you first what is autobacklinking. Auto backlinking is a way to get free backlinks without working hard, though it is easy way and works for sometime but if you get penalized then all your work go in vain.

There are many software that do it all you need is to put your link and make backlinks, some online tools are also available for this work. But I don't recommend it because these backlinks are not from sites which are similar to your site topic and these backlinks doesn't have value. Also there is a high risk of penalty.

So auto backlink generating methods are not successful and you should avoid them, here are some more backlink generating methods that should also be avoided. I recommend you to create backlinks on big websites that allow "dofollow" backlinks like Pinterest. Here is a list of dofollow backlinks websites and directories List Of "Dofollow" Websites And Directories.

To check if you are penalized by Google, check your blog or site stats from the day you started creating backlinks and if you have a decreased organic traffic(traffic from search engines) it means your site is penalized. Other ways to check is to search your indexed URL's on Google by using this link site:yoursitelink.com if you can see your site indexed then it means your site is not penalized and you are still on Google.

Still other ways to find if you are penalized you can search for online tools.

Types Of backlinks That Violate Google Webmaster Guidelines:

1. Paid Backlinks:

Ofcourse if you are buying backlinks to improve your search rank you are doing black hat seo and its against Google's guidelines. So avoid it.

2. Backlinks Exchange:

Some people exchange backlinks to help each other improve site rank and it works fine unless they start link exchanging with more and more sites and when they do it, their improved rank is noticed by Google and Google Penalize them because it is a black hat seo technique to improve rank, also most of the link exchangers do not have good engaging content so penalty becomes must as it is proved that without having good content how can a site get so many backlinks.

3. Irrelevant Backlinks:

Irrelevant backlinks are those links which are from sites which are not similar to your site for example if you have a blog about PC games or fashion and you have backlinks from sports or movie blog then these backlinks are considered to be irrelevant and it happens when you are using auto backlinks generator or you are exchanging links.

4. Links From Sites with broken links:

If you have backlinks from sites or blogs which have many broken links then these are bad for seo. Broken links are not even good for that site then how can these sites improve your rank which have so many broken links ?

5. Automatically Generated backlinks:

If you search on Google or on Fiverr or any other freelancing site or even on Facebook groups you will find guys which offers you to buy their package and get 10K to 15K backlinks for just $5 or less or more but never accept such offers. It sounds so good to have 10K or 15K backlinks overnight but it will penalize your site within days or weeks so all your work will be wasted. All these backlinks are generated by bots and software and are usually on blanks pages or high ranked website or in forums or in comments. Avoid Automatically generated backlinks if you don't want your website to be penalized.




6. Backlinks From Other Language Websites:

It does not have a major role because my blog(101Helper) also have backlinks from websites with other languages e.g Hindi, Russian, Spanish etc but all these websites are similar to my blog so it is not considered a bad seo technique but if you have backlinks from websites with other languages and also it is irrelevant then its not good and you can get penalized.

7. Generating Backlinks With Coding:

If you are generating your blog or site link on other websites by using CSS or Javascript or other programming language and hiding them then its against Google's guidelines, If your links comes with plugins and is for copyright reason then its fine but if you are hiding them and the person doesn't know that certain code is making links on his site then it will become the reason for your site to get penalized. So avoid it!

8. Backlinks From Sites With Duplicate Content:

If you have backlinks on websites with same and duplicate content then it will affect your rank and you can get penalized so avoid this backlink technique.

9. Low Quality Guest Posting/Blogging:

Ofcourse guest blogging is best way to get quality backlinks and this technique will never die but low quality guest posting which is just to get backlinks is not good for seo.

There are many other ways to get backlinks but all these are black hat seo techniques which should be avoided otherwise your website will be destroyed.


How To know If My Blog Is Penalized By Google ?

If you see a major drop in organic traffic from Google then its a symptom that you are penalized by Google and to confirm it you can use online Google penalty checker and also you can check it manually by searching your site on Google using this link: site:yoursite.blogspot.com other way to confirm it is to look at your site index stats in Google webmaster tools.

How To Recover If My Blog Is Penalized By Google ?

Well, if you are penalized by Google for certain activities, I recommend you to reverse everything you did. Its like undoing all the bad seo activities. If you have generated low quality backlinks or if you have used a software for autobacklinking then use online backlinks remover or manually remove it.

In my opinion best way to get quality and safe backlinks is quality guest blogging and commenting manually on forums and blog and dofollow social networks like Pinterest, Linkedin etc.

After reading this post you should get idea how to avoid Google's penalty and get quality backlinks. If you found this post helpful, share it and if you have any suggestion leave a comment below.

Thanks for visiting 101Helper.

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